New SFI Badges!

SFI News

Today we are pleased to debut our new-design SFI badges!

We think our new badges are way cooler.  Plus, they’ve got some new features we think you’re going to really like.

For starters, many of our badges are based on numbers (points, streaks, etc.), and now those numbers are DYNAMIC…which is to say, your badges can now change day to day, even hour by hour, based on your activity.  For example, the following is the new Power Rank badge for your class.


The number it displays will be your exact position in your class (which can, of course, go up or down depending on your activities and those of the other members of your SFI class).  So, a new fun challenge is to try to improve the number on your badge day to day, week to week, or at least month to month.  With the new dynamic number feature, you…

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New for 2015: Diamond Team Leader!

SFI News

New for 2015We are excited to announce today the debut of a brand new position in SFI:

Diamond Team Leader


The requirements to be a Diamond Team Leader (DTL) are:

  • 1500 SVP (Sales VersaPoints)
  • Develop 5 PTLs (Platinum Team Leaders) on your first level

In addition to the prestige of attaining the highest rank in SFI and the handsome income that five first level PTLs will bring, DTLs will also earn DOUBLE Matching VP on their 12th generation affiliates (theoretically, the generation that ultimately should have the largest number of affiliates of course)!

Yes, it can now be said, “A diamond is an affiliate’s best friend!”  But we didn’t stop with just adding this new position.

Effective immediately, we’ve also made it easier to attain and advance to ALL Team Leader ranks.  We’ve done this in two ways:

First, we’ve adjusted the SVP (Sales VersaPoints) qualification requirements, allowing for larger maximum amounts…

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SFI turns 17!

Focus and commitment plays a big role in bringing about these positive results.

SFI News

We are now officially in our 17th year!  From but a small acorn 17 years ago, SFI has grown into a tall and mighty oak tree, with strong and deep roots.  But you ain’t seen nothin’ yet…because we planted an entire FOREST…and it’s spreading across every country in the world.

SFI President & Founder Gery Carson remembers the day SFI was born:

Gery2009_125w“As an entrepreneur, there have been very few holidays where I haven’t worked at least a few hours, and this day in 1998 was no different.  I went into my home office that morning planning to spend a few casual hours–on nothing in particular.  It was a holiday after all and no one else on my staff at the time was working. So it was just going to be a relaxing day where I’d let my mind have a break from the typical daily grind.

I remember at…

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Online Marketing

The world as a global market is providing goods and services hitherto restricted to certain regions all over the world where there are Internet services except for things under regulation. This trend is growing rapidly as it apply to all industry.  According to  IAB Internet revenue report:2012 full years result ^ PricewaterhouseCoopers, Internet Advertising. Bureau.;”IAB internet advertising revenue report 2013 first six months’ results”. Internet Advertising Bureau. October 2013. Retrieved 4 March 2014.)

Although, there are controversies on certain practices, the low cost of electronic display of adverts make it advantageous ,to be online. It also afford the ability to collect data on he effectiveness of adverts as well as where the the visitors are coming from. Hu,Yu; Shin Jiwoong; Tang, Zhulei (September 2012, Performance-based pricing models in Online marketing…….., retrieved June 2013).

There are also many ways to present the messages including images, video, audio and links and most of them are interactive allowing interface with users as well as the speed of getting to the desired users all make online marking attractive.(Abramovich, Giselle(25 march 2013) ‘5 Really CreativeBanner….,

These are facts on online marketing but the issue now is where or what will be the fate of the offline marketing in the years ahead. Of course there are issues concerning online marketing like getting your goods on time where they have to be shipped out but what actually will become the offline marketing where you have the opportunity to meet other shoppers and bond with them. How do we balance the benefits of both strategies.